Let me give it to you straight. Some real estate people give us a bad name. I remember the film “Poltergeist” when the dead bodies came out of the bottom of the swimming pool and learning that it was the agent who didn’t disclose that the new homes were built on a former cemetery!
That character was NOT a “REALTOR”.
The Poltergeist scene is an extreme dramatized version of the unsavory characters who mar my profession. I’m proud to say, however, that there is a BIG difference between REALTORS who are serious about serving the public in a fair and honest manner and those who steer clear of committing to the professional standards required and expected of a REALTOR.
This is the reason we are so involved in our local REALTOR groups with our REALTOR association and the Women’s Council of REALTORS. We see the importance of keeping our noses clean not only with the public but with each other too.
Would you like to know what we believe in and what is expected of us REALTORS? CLICK HERE for the Code of Ethics.
Note: “REALTOR” is two syllables only and should always be capitalized. There’s so such thing as a “real-a-tor”.
(Sigh.) I can’t tell you how often we hear questions like these in our business:
- “Got any good deals?”
- “I’m looking for a good deal.”
- “I only want to buy property if it’s a good deal.”
Then, there are folks who say:
- “Let me know if you have any good deals.”
- “I’ll work with you if you have a good deal.”
- “Maybe if you are the listing agent I can get a good deal.”
Let’s face it. EVERYONE wants a good deal. I doubt you’ve ever heard someone say “I want to get ripped off and pay way too much for a property!”
There are 7 days in a week and 24 hours in a day. In this time, our efforts will be used on our buyer and seller Clients who’ve committed to working with us and who are serious enough to have their financing and cash reserves in order before we see property together on an exclusive basis.
We take our role in representing our Clients seriously and our Clients take it seriously too. We find great satisfaction in helping to make things happen for them. We have no qualms about telling our Clients if we believe a property is overpriced or being clear that if they want the property, they’ll have to be willing to pay a premium compared to the competition of buyers for the same property. Our seller Clients appreciate that we sometimes counsel them NOT to take the highest offer but to focus on choosing the buyer who is most likely to close the sale, as long as the price is reasonable.
Now, about those good deals. When we do come across “good deals”, we’ll let our Clients know about them first. There is a huge difference between a “customer” and a “Client”, so we reserve our more in-depth communications for a select group. The last thing our Clients need is for our efforts to be diluted…
Just a few months ago homes were sitting on the market beckoning for a buyer to want them!
It’s a bit different now. Buyers are abundant and available homes in affordable price ranges are not. Homes garner multiple offers above asking price with many important contingencies shaved off the contract!
Here’s the deal. When a real estate professional tells you to BUY NOW, they’re not necessarily just trying to make a sale! Any of us agents who’ve been in business long enough have seen the ups and downs of the market and the frustration our clients face when they don’t get off the fence in a timely enough manner.
If you’ve set a goal for yourself to do something in life such as purchase a home or sell your home, PREPARE NOW! You never know when it will be too late to enjoy maximum benefits.
However, don’t feel pressured — the timing must be right for YOU…